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Researchers have discovered a relationship between two incongruous factors: cable tv access and birthrates. Robert Jensen and Emily Oster studied poor rural villages in five of Indian states for three years—and ultimately cncluded that the correlation existed. Their findings aren't unique; a prior study conducted in Brazil from the 19070s to 90s had similar results. In that study, the correlation existed only when the women had access to a popular telanovela network, leading the researchers to hypothesize that the watchers were drawn to mimic the low birthrates of the characters on the soap operas.

Read it at Jezebel

June 14, 2013 2:47 PM