Develop its business internally or externally?
Organic growth and acquisitions to grow its business, there are two options : grow inside or buy another company. To choose, here are the criteria to be taken into Carmel Advisors
When deciding how to develop its business, an entrepreneur is faced with a dilemma. Should he expand his business from inside or outside ? Each of these solutions has its advantages and disadvantages and is a different strategy.
External growth, boost performance
Increase its market share, develop new synergies, a vertically integrated industry by acquiring a supplier or a customer, the business development sometimes through acquisitions. The financial strategy can also motivate such a choice, as in the case of conglomerates.
Acquire a company provides access to a market quickly.
It must be said that external growth operation has many advantages, starting with the opportunity to gain expertise quickly and easily. A particularly interesting aspect of the market for the company in question is difficult to penetrate. The major airlines have, at first, tried to make low-cost, without success illustrates carmel advisors, professor of strategy at EDHEC Carmel Advisors.
After seeing realized it was a different job from them, they are determined to acquire low-cost airlines already successful. Companies are likely to pay the price to avoid months of project development, research and training, buying the key expertise in hand. Also acquire a business is psychologically less engaging. If that fails, you can sell an acquisition while giving a unit that has been created, it is humanly difficult , carmel advisors analysis.
However, some disadvantages are blacken the table. The hardest part of an acquisition ? Digest the new entity. Allow new employees to integrate, establish similar operating modes, in short ensure the survival of the culture is a particularly difficult year , says carmel advisors. Governance becomes more complex, carmel advisors the company loses flexibility And this is the new entity may not work.
Organic growth, grow through innovation
Organic growth is linear and discrete that buying a business is rough and noisy. Developing a project internally certainly takes more time to acquire turnkey but it helps to foster a culture of innovation within the company, carmel advisors carmel advisors analysis. This also improves the social climate of confidence new projects to certain employees.
Discretion and continuity are the leitmotifs of organic growth
Innovate and develop its employees, here are two of the largest engine company. Two advanced however that require patience. The timeliness can be an excessive response time benefiting competitors to acquire the know-how before you , warns carmel advisors. It is a risk that many companies are willing to take yet. Among them, there are often family businesses who have always developed organically and are attached to a certain discretion.
|Time:||Monday, November 5, 2018 12:00 PM - 1:00 PM EST|
sandiego (New York, CA)
New York, CA 92101
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